VIDEO: Why events are important for connecting with your customers
If you're like many of the restaurant marketing people I know, you'll be looking forward to a little bit of quiet time soon when the Christmas marketing rush is finally done and dusted.
Once the big Christmas campaigns are out of the way, no doubt you are also going to start thinking about what to do in 2014. Events can provide a great way to get people back into your venue especially in your quiet times, so in today's video blog I explain why events are great for connecting with your customers and how events can act as an essential part of your 'tribe-building' strategy.